Twitter’s Gold Badges will cost all businesses $1000: Report

Twitter relaunched its Blue subscription service with verification in December of last year. It costs $8 per month for Android users and $11 per month for iPhone users.

From paid subscriptions to mass layoffs to lawsuits and the addition of new features, Twitter’s history has been nothing but a roller coaster ride. In a recent change, the microblogging site told businesses that they have to pay $1,000 per month to keep their gold badges. If the person with the gold check mark doesn’t pay, they will lose their badge.

There was a lot of confusion about the new blue tick subscription last year. After that, each tweepal was given a new badge with a different colour.

The company run by Elon Musk is always working on different ways to make money from its platform. A report from the Verge says that adding badges to each account tied to the brand will cost an extra $50 per month.

According to a graphic provided by social marketing strategist Matt Navarra, Twitter will soon charge an exorbitant $1,000 per month. “According to reports, Twitter is emailing businesses offering gold check mark verification for $1000 PER MONTH! And verification of affiliate accounts for $50 per every month,” tweeted Navarra.

There is currently no confirmation regarding this feature’s launch date or location, if any. Twitter has not commented on the matter as of yet.

Twitter emailed businesses, “As an early access subscriber, you’ll receive a gold checkmark for your organisation and affiliation badges for its members.”

“If you’d like to subscribe, Verified for Organizations costs $1,000 a month plus $50 per additional affiliated address per month, with the first month of affiliations free,” it continued.

Twitter put out gold badges prior to launching its Verification for Organisations (previously Blue for Business) initiative, which enables brands to “verify and distinguish themselves on Twitter.” Twitter revived its Blue membership service with verification in December of 2013, at a monthly cost of $8 for Android users and $11 for iPhone customers.

Musk has declared that all old verified accounts would soon lose their Blue badges since they are “seriously compromised.” The microblogging platform has expanded its Blue service subscription to six additional countries, bringing the total number of countries where users can subscribe to it to twelve.

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